1. Introduction

InProfile ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our AI-powered review generation and digital profile services.

By using InProfile, you agree to the collection and use of information in accordance with this policy.

2. Information We Collect

2.1 Business Information

We collect comprehensive business information to provide our AI-powered review generation and digital profile services. This includes your business name, logo, and complete contact details such as phone numbers and email addresses. We also gather detailed business address and location information to ensure accurate local SEO optimization and proper geographic targeting for your digital profile. Additionally, we collect information about the services you offer, detailed business descriptions, and any specific industry terminology or keywords that are relevant to your business operations. We also collect your social media links, website URLs, and Google review links to create comprehensive digital profiles and ensure proper integration with various online platforms and review systems.

2.2 User Account Information

When you create an account with InProfile, we collect essential personal information including your full name, email address, and phone number to establish and maintain your account. We also collect and securely store your account credentials and authentication data to ensure secure access to our platform. Additionally, we gather profile information and preferences that help us customize your experience and provide personalized services. For payment processing and subscription management, we collect payment and billing information through secure third-party payment processors, ensuring that your financial data is handled with the highest security standards.

2.3 Usage Data

We collect comprehensive usage data to improve our services and provide you with better user experiences. This includes detailed tracking of QR code scans and customer interactions to understand how your review generation campaigns are performing. We also monitor review generation and copy actions to optimize our AI algorithms and improve the quality of generated content. Website visits and page views are tracked to understand user behavior and enhance our platform's functionality. Additionally, we collect device information and IP addresses for security purposes and to ensure proper service delivery across different devices and locations. We also gather analytics and performance data to continuously improve our platform's performance and user experience.

2.4 Customer Review Data

Our AI system generates review content and templates based on your business information, and we collect this generated content to improve our algorithms and provide better review suggestions. We track review submission patterns to understand how customers interact with our review generation service and to identify opportunities for improvement. Customer interaction patterns are analyzed to optimize the user experience and make our review generation process more efficient. We also collect review performance metrics to help you understand the effectiveness of your review campaigns and to provide insights that can help improve your business's online reputation.

3. How We Use Your Information

We use the information we collect to provide and maintain our comprehensive AI-powered review generation service, ensuring that you receive high-quality, personalized review content that accurately reflects your business offerings and industry standards. Your information enables us to create and manage sophisticated digital business profiles that showcase your business effectively across various online platforms and search engines. We utilize your business data to generate custom QR codes and shareable links that facilitate easy access to your review generation campaigns and digital profiles.

For payment processing and subscription management, we use your payment information to process transactions securely and manage your subscription status, ensuring uninterrupted access to our services. We also use your contact information to send important service-related communications, updates about new features, and notifications about your account status. Your usage data and feedback help us continuously improve our AI algorithms and service quality, making our review generation more accurate and relevant to your specific business needs.

We use your information to provide comprehensive customer support and technical assistance, ensuring that you receive prompt and effective help whenever you need it. Your data also helps us comply with legal obligations and enforce our terms of service, maintaining the integrity and security of our platform. By analyzing usage patterns and customer behavior, we can enhance the overall user experience and develop new features that better serve your needs. Additionally, we use your information to implement robust fraud prevention measures and ensure the security of our services, protecting both your business and our platform from potential threats.

4. Information Sharing and Disclosure

4.1 We Do Not Sell Your Data

InProfile does not sell, trade, or rent your personal information to third parties for marketing purposes.

4.2 Service Providers

We may share information with trusted third-party service providers who assist us in hosting and maintaining our platform infrastructure, ensuring reliable and secure service delivery. These providers also help us process payments and billing transactions securely, protecting your financial information while maintaining seamless subscription management. Additionally, we work with service providers who assist in providing comprehensive customer support services, ensuring that you receive prompt and effective assistance whenever needed. Our service providers also help us analyze usage data and improve our services by providing valuable insights that enable us to enhance our platform's functionality and user experience. Furthermore, these providers play a crucial role in ensuring platform security and performance by implementing robust security measures and maintaining optimal system performance.

4.3 Legal Requirements

We may disclose your information if required by law or in response to valid legal requests from government authorities, court orders, or subpoenas that compel us to provide information for legal proceedings or investigations. We may also disclose your information when necessary to protect our rights, property, or safety, as well as the rights, property, or safety of our users or the public. Additionally, we may share information to prevent fraud or security threats, including situations where we need to investigate potential violations of our terms of service or illegal activities that could harm our platform or users.

5. Data Security

We implement comprehensive technical and organizational measures to protect your information, including robust encryption of data both in transit and at rest to ensure that your sensitive information remains secure during transmission and storage. We conduct regular security assessments and updates to identify and address potential vulnerabilities, ensuring that our security measures remain current and effective against evolving threats. Our platform employs sophisticated access controls and authentication measures to prevent unauthorized access to your data, including multi-factor authentication and role-based access controls.

We utilize secure hosting infrastructure with enterprise-grade security features, including firewalls, intrusion detection systems, and secure data centers that meet industry standards for physical and digital security. Our employees receive comprehensive training on data protection practices and privacy regulations, ensuring that everyone who handles your information understands the importance of maintaining confidentiality and security. Additionally, we have established detailed incident response and breach notification procedures to ensure that any potential security incidents are handled promptly and transparently, with appropriate notifications to affected users and regulatory authorities as required by law.

6. Your Rights and Choices

You have comprehensive rights regarding your personal information, including the right to access and request a copy of your personal data that we have collected and processed. You also have the right to correction, allowing you to update or correct any inaccurate information we may have about you, ensuring that your data remains current and accurate. Additionally, you have the right to deletion, enabling you to request the removal of your personal data from our systems, subject to certain legal and operational requirements.

You have the right to data portability, which means you can receive your data in a portable format that allows you to easily transfer your information to another service provider. You also have the right to restriction, allowing you to limit how we process your data in certain circumstances, such as when you contest the accuracy of your data or when processing is unlawful. Furthermore, you have the right to object to certain processing activities, particularly when we process your data for legitimate interests or direct marketing purposes. Finally, you have the right to withdraw consent where applicable, giving you control over how your data is used and processed by our platform.

7. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to remember your preferences and settings, ensuring that your experience on our platform remains consistent and personalized across different sessions. These technologies also help us analyze website usage and performance, providing valuable insights that enable us to optimize our platform's functionality and identify areas for improvement. Additionally, cookies and tracking technologies allow us to provide personalized content and features that are tailored to your specific needs and preferences.

These technologies play a crucial role in ensuring security and preventing fraud by helping us identify and prevent suspicious activities and unauthorized access attempts. Furthermore, the data collected through cookies and tracking technologies helps us continuously improve our services and user experience by understanding how users interact with our platform and identifying opportunities to enhance functionality and usability. You have full control over cookie settings through your browser preferences, allowing you to manage which cookies are accepted and how your browsing data is tracked.

8. Third-Party Services

Our service may integrate with third-party platforms:

• Google Reviews and Google My Business
• Social media platforms (Facebook, Instagram, LinkedIn, etc.)
• Payment processors (Stripe, PayPal, etc.)
• Analytics services (Google Analytics, etc.)
• Cloud hosting and storage providers

These services have their own privacy policies, and we encourage you to review them.

9. Google Reviews and Third-Party Platform Data Handling

InProfile operates as an intermediary service that facilitates the collection of customer reviews by providing AI-generated review content. It is important to understand that we do not directly submit reviews to Google or any other review platforms on behalf of users. Instead, we provide customers with pre-written review text that they can choose to copy and paste when submitting their own authentic reviews to Google Reviews or other platforms.

Google Policy Changes and Data Handling: Google and other review platforms maintain complete control over their review submission processes, data handling practices, and privacy policies. These platforms may modify their data collection practices, review submission requirements, privacy policies, or terms of service at any time without prior notice to InProfile or our users. Such changes may include, but are not limited to, modifications to how review data is processed, stored, or shared; changes in data retention policies; updates to user consent requirements; alterations in data access and deletion procedures; or revisions to how review content is filtered, moderated, or displayed.

Account Suspensions and Data Access: In the event that Google or any other review platform suspends, terminates, or restricts access to your business account or review submission capabilities, InProfile bears no responsibility for any data loss, access restrictions, or privacy implications that may result from such actions. This includes, but is not limited to, situations where Google implements new data handling requirements, changes their review moderation algorithms, updates their spam detection systems, modifies their business verification processes, or takes any other actions that may affect how your business data or customer review data is processed or displayed on their platforms.

Data Processing Limitations: While InProfile collects and processes certain data related to our review generation services, we have no control over how Google or other third-party platforms process, store, or handle the review data that customers submit through their platforms. This includes data such as customer names, email addresses, review content, ratings, submission timestamps, and any other information that customers provide when submitting reviews. We cannot guarantee that such data will be processed in accordance with our privacy standards or that it will be protected in the same manner as data stored on our own systems.

Review Content and Privacy: When customers use our AI-generated review content and submit reviews to Google or other platforms, the privacy and data handling of that content becomes subject to the policies and practices of those third-party platforms. InProfile cannot control how Google or other platforms may use, store, analyze, or share the review content that customers submit, even if that content was originally generated by our AI systems. This includes potential uses such as content analysis, spam detection, review filtering, business insights, or other processing activities that these platforms may perform on submitted review data.

Data Retention and Deletion: InProfile maintains control over data that we directly collect and process, such as business information, user account data, and usage analytics. However, we have no control over data retention or deletion policies implemented by Google or other review platforms. If you request deletion of your data from InProfile, we will process such requests in accordance with our privacy policy, but we cannot guarantee that data submitted to third-party platforms will be deleted from their systems, as this is subject to their own data retention and deletion policies.

Policy Compliance and Monitoring: While we make reasonable efforts to stay informed about changes in Google's privacy policies and data handling practices, we cannot guarantee that our services will always align with the most current third-party platform requirements. You acknowledge that it is your responsibility to stay informed about current privacy policies and data handling practices of Google and other review platforms, and to ensure that your use of our services complies with all applicable privacy laws and platform requirements.

Indemnification for Third-Party Actions: You agree to indemnify and hold harmless InProfile from any claims, damages, or expenses arising from actions taken by Google, other review platforms, or regulatory authorities related to data handling, privacy violations, or policy compliance issues. This includes, but is not limited to, data breaches, privacy complaints, regulatory investigations, or any other consequences resulting from the submission of reviews to third-party platforms, regardless of whether such reviews were generated using our AI services.

Service Modifications Due to Policy Changes: In the event that Google or other review platforms implement significant changes to their privacy policies, data handling practices, or review submission requirements that impact our ability to provide review generation services, InProfile reserves the right to modify, suspend, or discontinue our review generation features without prior notice. Such changes may include new data processing requirements, enhanced privacy protections, modified consent mechanisms, or other policy updates that affect how we can operate our services in compliance with third-party platform requirements.

Alternative Data Handling: In the event that Google or other platforms implement restrictions that affect our review generation services or data handling practices, InProfile may offer alternative solutions such as review request templates, customer feedback collection tools, or other reputation management services that operate under different data handling frameworks. However, we cannot guarantee the availability or effectiveness of such alternatives, and you acknowledge that our primary service of AI-powered review generation may be subject to third-party platform policy limitations and data handling requirements.

10. Children's Privacy

InProfile is not intended for use by children under 13 years of age. We do not knowingly collect personal information from children under 13. If you believe we have collected information from a child under 13, please contact us immediately.

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by:

• Posting the new Privacy Policy on our website
• Sending email notifications to registered users
• Displaying prominent notices on our platform

Your continued use of InProfile after changes become effective constitutes acceptance of the updated policy.

12. Contact Information

If you have questions about this Privacy Policy or our data practices, please contact us:

13. Legal Basis for Processing (EU Users)

For users in the European Union, we process your personal data based on several legal grounds that ensure compliance with the General Data Protection Regulation (GDPR). When you explicitly agree to data processing, we rely on your consent as the legal basis for processing your personal information, ensuring that you have full control over how your data is used. We also process your data under the legal basis of contract performance, which allows us to provide our services under our terms and conditions, ensuring that you receive the full benefits of our AI-powered review generation and digital profile services.

Additionally, we process your data based on legitimate interests, which include improving our services and preventing fraud, ensuring that our platform remains secure and continuously enhances its functionality to better serve your business needs. We also process your data to comply with legal obligations, ensuring that we meet all applicable laws and regulatory requirements, including tax obligations, data protection laws, and other legal requirements that may apply to our services. This comprehensive approach to legal basis ensures that your data is processed lawfully, fairly, and transparently in accordance with EU data protection standards.

14. California Privacy Rights (CCPA)

California residents have additional rights under the California Consumer Privacy Act (CCPA) that provide enhanced protection for your personal information. You have the right to know what personal information is collected about you, including detailed information about the categories of data we collect, the sources of that information, and the purposes for which it is used. Additionally, you have the right to know whether your personal information is sold or disclosed to third parties, providing transparency about how your data is shared and used by other organizations.

You have the right to say no to the sale of personal information, allowing you to opt out of any data sales that may occur, ensuring that your information is not monetized without your explicit consent. You also have the right to access your personal information, enabling you to request and receive a copy of the data we have collected about you in a portable and easily understandable format. Furthermore, you have the right to equal service and price, meaning that you cannot be discriminated against for exercising your privacy rights, ensuring that you receive the same level of service and pricing regardless of whether you choose to exercise your privacy rights under the CCPA.